Skip to content
Reject Mediocrity

The Reject Mediocrity Training

Change your content. Change your character.

Your results today are the product of what you have been feeding your mind for years. This training walks you through Ellis Franks' system from Reject Mediocrity: Never Settle For Status Quo, built over 14 years as a Military Training Instructor with more than 100,000 trainees. You set your Mission, Vision and Values, face the people and content shaping you, and log the Discipline Decisions that turn into habits. Ellis AI coaches you on every step.

Ellis Franks

11

core concepts

10

book chapters

1

Daily Log that never ends

11 lessons · 45 steps

Reject Mediocrity Core Concepts

Learn the Reject Mediocrity system one concept at a time, in the order it builds: the formula from content to character, then the Triangle of Performance, the Pyramid of Success, the 6 Mandatory Daily Actions, Mission-Vision-Values and TEMPS.

018 steps

CONTENT

Content is every influence in your life: the people you spend time with, your family, your music, your media and your social media. Change your influencers and you change your habits. Leave them as they are and your new goals are very unlikely to happen.

  1. 1.Begin with the end in mind: your Mission, Vision and Values
  2. 2.Content is your influencers
  3. 3.Your five people
  4. 4.Your family
  5. 5.Your music and media
  6. 6.Your phone and social media: time and purpose
  7. 7.Your role models and the 1% dreams sold to you
  8. 8.Change your influencers
025 steps

THOUGHTS

Thoughts are the outcome of the content you consume. Measure what your content is building, then take control of your thoughts one Discipline Decision at a time, every day, for good.

  1. 1.Thoughts are the metabolism of content
  2. 2.Core values are a consumable resource
  3. 3.What your content is building
  4. 4.Discipline Decisions are the building blocks of consistency
  5. 5.Your Discipline Decision log never ends
032 steps

ACTIONS

Actions are the kinetic form of your thoughts. Core values sit between thoughts and actions as the triggers that move you.

  1. 1.Core values are triggers to action
  2. 2.Positive content fuels positive actions
042 steps

HABITS

Habits are the things you do daily without thinking. They are actions repeated until your mind skips the decision.

  1. 1.Habits are your mind's autopilot
  2. 2.Build the habit first
052 steps

BEHAVIORS

Behaviors are many habit patterns together, the part others can observe and use to judge you.

  1. 1.Behaviors are what others see
  2. 2.Process-minded behaviors
062 steps

There Exists CHARACTER

Character is how society judges your consistent behaviors. You cannot choose it. You build it through consistent actions toward the person you want to be.

  1. 1.Character is not in your control
  2. 2.Choose your core values
075 steps

Triangle of Performance

The 3-Cs of Performance (Competence, Commitment, Confidence) with Consistency driving them. Use them to find the root cause of any performance, yours or your team's.

  1. 1.The 3-Cs of Performance
  2. 2.Competence: can I do it?
  3. 3.Commitment: should I try?
  4. 4.Confidence: feelings, anxiety, fear
  5. 5.Consistency drives the triangle
082 steps

Pyramid of Success

The Reject Mediocrity Pyramid of Success: the laws stacked from Core Values to Culture, driven by the daily actions and built on your daily habits.

  1. 1.The pyramid
  2. 2.Your Daily Habits scoreboard
097 steps

The 6 Mandatory Daily Actions

The Champion Level Performance Daily Actions, the red arrows on the pyramid. They are universal and you take them every day.

  1. 1.The daily actions
  2. 2.1. Challenge Yourself Daily
  3. 3.2. Consistency (Character and Performance)
  4. 4.3. Do Things Others Fear
  5. 5.4. Massive Actions
  6. 6.5. Play To Win Mindset
  7. 7.6. Professional Development
104 steps

Mission Vision Values

Mission-Vision-Values set by the leader align a team, a family or your own life to one purpose.

  1. 1.Mission
  2. 2.Vision
  3. 3.Values
  4. 4.Your personal Mission-Vision-Values
116 steps

TEMPS

The TEMPS Method of Work-Life Balance: Technical, Emotional, Mental, Physical and Spiritual Readiness. Read where your energy goes and keep all five in balance.

  1. 1.The TEMPS Method
  2. 2.T: Technical Readiness
  3. 3.E: Emotional Readiness
  4. 4.M: Mental Readiness
  5. 5.P: Physical Readiness
  6. 6.S: Spiritual Readiness

Your mentor

Ellis AI walks every step with you.

Stuck on a question, unsure how honest to be about your five people, or slipping on your Daily Log? Ellis AI sits beside every lesson. It knows the step you are on and your Mission, Vision and Values, and it coaches you the way Ellis does.

Reject Mediocrity training

10 lessons · 49 steps

Reject Mediocrity: The Book

Every chapter of Reject Mediocrity: Never Settle For Status Quo as a lesson. Read each section in Ellis's words, pass its check, and the next section opens.

011 steps

Begin With The End In Mind

Ellis lays out the Reject Mediocrity formula. The content you consume shapes your thoughts, actions, habits and behaviors, and the people around you judge the character that results.

  1. 1.Begin With The End In Mind
0210 steps

Reject Mediocrity

Losing teaches what easy wins cannot, and winning is measured by how you handle victory and defeat. The chapter sets out the Daily Habits and the six Champion Level Performance Daily Actions that build consistency and break the hold of the status quo.

  1. 1.Introduction
  2. 2.What is Winning?
  3. 3.Motivation For Excellence
  4. 4.The Power of Daily Habits & Daily Actions
  5. 5.Consistency of Character & Performance
  6. 6.Taking Massive Actions
  7. 7.Challenge Yourself Daily
  8. 8.Do What Others Fear
  9. 9.Play To Win Mindset
  10. 10.Professional Development
0318 steps

TEMPS Method: Work-Life Balance

TEMPS is five readiness levels, Emotional, Mental, Physical, Spiritual and Technical, that work like gauges showing where your energy goes. Through his illness, recovery and races, Ellis shows how biasing one level breaks the others and how to keep all five in balance.

  1. 1.Introduction
  2. 2.Emotional Readiness: How You Prepare Your Mindset
  3. 3.Content Is Fuel For Your Character
  4. 4.Actions Taken Consistently
  5. 5.Habits Are Your Mind’s Autopilot
  6. 6.Creating Process-Minded Behaviors
  7. 7.Physical Readiness: How You Prepare Your Body
  8. 8.You Are How You Present Yourself
  9. 9.Become Your Best You Possible
  10. 10.Spiritual Readiness: How You Connect Your Mind-Body
  11. 11.Thoughts: As Man Thinks He Becomes
  12. 12.Mental Readiness: How You Prepare Your Process
  13. 13.This Is About Connections, Not Religions
  14. 14.My Moving Meditations
  15. 15.Technical Readiness: How You Prepare Your Skillsets
  16. 16.The Rule of 3
  17. 17.Knowledge Without Application is Worthless
  18. 18.Understand The Energy You Are Creating
044 steps

The Law of Core Values

Core values are triggers to action, built from the content you consume, and they give you a true north for every decision. Ellis shows how naming his hills after core values rebuilt him and how a short list of values keeps your character consistent.

  1. 1.Introduction
  2. 2.What Are Core Values?
  3. 3.What You Consume Is What You Are
  4. 4.Find Your Finish Line
054 steps

The Law of Work Ethics

Work ethic is forward motion driven by core values, and it is built in thousands of small daily decisions. Ellis separates working hard from hard work, shows how to set and break down goals using Quadrant I and II, and introduces the 10-80-9-1 Principle as a measure of effort.

  1. 1.When Digging A Hole Is Just Working Hard
  2. 2.Champions Are Made In Practice
  3. 3.What Is The Law of Work Ethics?
  4. 4.Hard Work versus Work Hard. Is There A Difference?
062 steps

The Law of Performance

Performance is measured by actions against a standard, never by scouting reports, tenure or favoritism. Ellis teaches the 3-Cs, Competence, Commitment and Confidence, as a simple tool for diagnosing performance and managing change.

  1. 1.Success Never Looks Like A Scouting Report
  2. 2.The “3-C’s” Of Performance
072 steps

The Law of Leadership

Leaders create a culture of positive core values and lead from the front. Ellis warns against covering problems with duct tape and against becoming a landfill for other people's negativity, and he lays out Mission-Vision-Values as the way to align a team.

  1. 1.Duct Tape On The Ceiling
  2. 2.Lead From The Front
083 steps

The Law of Legacy

Legacy is what people say about you when you are gone, and every decision you make writes it. Ellis uses his father's death and his own four lives to show why you must begin with the end in mind and build value in others.

  1. 1.Introduction
  2. 2.A Person Of Value
  3. 3.What Will They Say When You Are Gone
094 steps

Where Do We Go From Here?

Ellis closes with challenges for the mindset, the body and the spirit. Make consistency your goal, put your plans in writing, build habits with the FIT Method, and face the fears that stand between you and who you were born to be.

  1. 1.Introduction
  2. 2.Mindset
  3. 3.Body
  4. 4.Spirit
101 steps

This Is A Beginning, Not A Finish Line.

The book ends where the real work begins. Your value is your core values, and if you take only two things away, apply Consistency and Take Massive Actions every day on your own road.

  1. 1.This Is A Beginning, Not A Finish Line.

Reject Mediocrity Philosophy

Build strong daily habits while taking massive actions towards objectives that challenge you daily in pursuit of goals that others fear while maintaining a play-to-win mindset and developing the whole person of body-mind-spirit.

Hours

Monday — Friday · 6:30am — 11:00pm

Contact

(832) 598-7598

Message us
What. When. Where. How. Who.